Boost Your Business With PLR?

by Desmond Menz posted in Writing for Profit


Just about the easiest way to get your new online work-at-home business up and running is 

to use a Private Label Rights package in your niche. 

Checkbook

This was briefly explained in this post

PLR can also be used ethically to provide a steady stream of 

info-products to your expanding business. 


But there are traps, so I'm going to spend some time discussing 

some of the issues around PLR.


To some authentic authors, using PLR material is paramount to plagiarism, and this is 

understandable. The Internet is awash with plagiarised material, borrowed information, 

duplicate content, and stolen content. 

The issue of Copyright is brought into stark relief on the Internet.

Other authors however, don't mind their material being used, as long as there's a "common 

good" behind it and that there's an acknowledgement. They could derive some type of 

compensation if monetized links have been used and are retained in the document. 


The Creative Commons concept is one such method of open sharing of knowledge. If you 

have some unique material you would like to share with the world, then that's the place to put 

it. Sharing is not only altruistic, but you as the author can derive a great deal of satisfaction 

knowing that you've possibly helped someone else achieve a goal. There's a great sense of 

purpose in sharing of skills and knowledge.


Used properly, ethically, and in accordance with the conditions of licence, PLR material 

provides tremendous opportunities for all-comers to the online home business world. The 

use of this material is not unlike that of Creative Commons. 

If you choose PLR to prepare an info-product to sell - or maybe to share - then you would be 

able to place your name on the info-product as the author. 


But BEWARE! 


This very same product might have hundreds or thousands of identical clones roaming the 

net looking for buyers. Don't fall for the trap of trying to sell something that is the same as 

others. 

Change it radically, add new material, add bonuses perhaps, change around the existing 

content, make it better! 


How much would you need to change? I would say that at least 50% would need to be 

different. 

However, to avoid the duplicate content scourge that some have been penalised for, aim for 

at least 70%. 

If you think this is unrealistic, then ask yourself this ... "If I'm buying an info-product would I 

want it to be unique?" Of course you would.


Folder

The global eBook business is massive, and it's highly 

competitive. 

Just look at all the big players in the industry - Amazon, Apple, 

Google, Sony, Barnes & Noble, and more. 


And then there are the many platforms and marketplaces to deliver digital products. 

eBooks are very much part and parcel of the consumer digital world, and there are a huge 

number of "niches" and topics that people are seeking solutions on. 


If you have a particular interest or passion that you want to write about, then hone in on it. 

If you're in need of extra inspiration and ideas, then have a close look at quality PLR info-

products in your niche. 


See how they are presented, and examine the framework carefully. It's the framework of PLR 

that you should use for your own info-product. Re-write it, research and add further content, 

add graphics and links to affiliate products, create a unique cover, add your own resources.

By doing this you'll give yourself a great leg-up in your creative writing business.



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